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Guidelines for creating effective listings
- Provide Accurate Details
- Include accurate mileage, and condition items
- Be honest about any defects or issues
- Use High-Quality Photos
- Take clear, well-lit pictures from multiple angles
- Include interior, exterior, and under-the-bonnet shots
- Highlight any unique features or modifications
- Include images of the V5 and Service Book where possible
- Add records for all service book stamps
- Ensure the service type is set (i.e. full main dealer etc.)
- Write a Compelling Description
- Start with a catchy headline
- Describe the vehicle’s history and maintenance
- Mention recent repairs or upgrades
- Set a Reasonable Price
- Research trade values for similar vehicles
- Consider the vehicle’s condition and any unique features
- Highlight Key Selling Points
- Low mileage, one owner, full service history, etc.
- Mention any warranties or guarantees
- Use Keywords Effectively
- Include relevant terms buyers might search for
- Don’t overuse keywords (avoid “keyword stuffing”)
- Keep Your Listing Updated
- Adjust price if necessary
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